Think Tank- Final project

Digital Marketing-Final on Prezi

W Hotel VS MCDO Mobile apps~~

Wvs.mcdo

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Digital Marketing Assignment-Social Influence Action PLAN

Digital Marketing-Final Project

Digital Marketing-Final Project on Prezi

GUCCI DiGiTal StRaTeGy~

Italian fashion house Gucci maintains digital domination and comes 4th of the digital ranking. First of all, I got impressed by the high quality of their website: it is accessible, well designed, innovative and elegant with good clarity.

Gucci has an effective presence as well on social Medias. Gucci has built an amazing following on Facebook, with over 5,921,586 fans on their page.By continually updating the page and introducing new content such as photos and videos the brand is keeping its consumers engaged. 

Gucci is upping its social media presence using Condé Nast’s new Social Sidekick, an interactive Web tool that allows brands to update news and content from their digital platforms in real time (see story).








Another important point is that Gucci received the high ranking due to its shoppable video (see story) and recent Tumblr launch (see story). Finally Gucci has as well an i Phone and i Pad App.

Reputation Management Seminar

Reputation management final project

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Campanile 2011 Ad...

I really like this Ad for the Campanile one of the Louvre Hotels brand.  


I hope you will like it!!